Social Media Marketing Services

In the need of an hour, are you looking forward to social media marketing, to increase your brand awareness and create meaningful conversations with your customers and followers?

If you are a startup, small business, big enterprise or a multiple location company we at @stra, are here to help you no matter what. We are here to help you scale up your
social media marketing and give you correct assistance and guidance by analyzing the relevant stats and reports.
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What is Social Media Marketing?

Let me walk you through the details of social media.

Well, social media marketing is all about creating your brand presence in different social channels such as Facebook, Twitter, Linkedin and Pinterest. Social media marketing helps brands to establish their presence, capture attention, connect with the audience and much more. It is one of the powerful ways to reach your audience where they spend their time online.

An effective social media plan will help brands to connect with their audience, increase sales, generate revenue, collaborate with the related brands into similar offerings and also
influence other digital marketing strategies.

The way to best decide how to go about your social media marketing plan is to first decide what your business goals and marketing goals are and what you would
like to get out of social media marketing. So let’s talk a little more about that below.
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Digital Marketing vs. Social Media Marketing: What’s the Difference?

Well a lot of people use both the terms digital and social media simultaneously. They think that social media qualifies as digital
marketing.

Let's look at the bigger picture and how we can leverage both the tactics to our advantage.
social media marketing

Digital Marketing

Social Media Marketing

Digital marketing uses both online and offline marketing tactics to promote products and services.
Social media marketing uses various social media platforms, such as Snapchat, TikTok and YouTube, to introduce a brand, grab people’s attention and engage with prospects and customers.
There are a lot of tactics and channels used in digital marketing such as SEO, social media marketing, pay-per-click advertising, eCommerce optimization, email marketing and Amazon advertising.
Social media marketing is about connecting with industry influencers, posting fresh, unique content and adopting various marketing trends to convince people to take action.
In digital marketing you can explore other online marketing strategies with the
social media marketing has quick campaign results but its not enough.

Social Media Marketing Company

Digital marketing involves various internet marketing tactics and channels, including SEO, social media marketing, pay-per-click advertising, eCommerce optimization, email marketing and Amazon advertising.

Social media marketing, on the other hand, is one of the many components of digital marketing. It leverages various social media platforms, such as Snapchat, TikTok and YouTube, to introduce a brand, grab people’s attention and engage with prospects and customers.

Social media digital marketing involves collaborating with industry influencers, posting fresh, unique content and adopting various marketing trends to convince people to take action.

Compared to other types of digital marketing, B2B social media marketing provides quicker campaign results. However, social media marketing alone is not enough.

As digital marketing experts, we highly recommend you explore other internet marketing tactics that go hand-in-hand with your social media campaign to achieve sustainable, long-term success.
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01.
Increase Brand Presence

Social media is a good way for the brands and companies to announce about them to the world. Social media platforms like Twitter, Linkedin, Instagram and youtube can increase the exposure and interest in your company.

02.
Custom Audience Targeting

The conversions and contents are important when it reaches the right audience. Social Media marketing allows you to identify the customers by age, location, online activities and other metrics. Our social media experts help you in determining and analyzing your niche market to understand the target customers online behavior and craft relevant messages.

03.
Improved Customer Reach

As per recent study 54% of the online users utilize social media for product research and 49% depend on the recommendation by an influencer. so with the relevant social media strategy you can boost your brand awareness and presence.

04.
High Search Rankings

The search engines recognize the importance of social interaction such as updates, tweets, profile anc comments. The more people share the content in social media, they will have more traffic and better search rankings.

05.
Increased Profitability

Social media marketing for small businesses and large enterprises is a cost-effective way to reach your ideal clients without spending a hefty amount of money. Various social media platforms allow you to showcase your products and services at a low cost. Additionally, one of the key benefits of social media marketing is it helps you reach an unlimited number of prospects across locations without doing additional work or incurring more expenses.

06.
Enhanced Customer Trust

Understanding how to use social media for marketing allows you to build a thought leadership brand and create deep, meaningful connections with your followers. Our social media marketing agency shares valuable content and engages in online conversations about your company to keep a pulse on your target market. We also use social media video marketing to showcase your client testimonials, case studies and other content that proves your brand validity. These tactics are crucial in gaining consumer trust and building intimate relationships with your followers.

07.
Multiple Marketing Options

Besides Facebook, YouTube, LinkedIn and Instagram social media marketing, there are other social media marketing methods you can use to promote your business. These include WhatsApp, Messenger, WeChat, Tumblr and Snapchat social media marketing. Our social media marketing company performs in-depth business reviews, audience analysis and competitor benchmarking to determine the most appropriate and profitable social media marketing platforms and techniques for your business.

To build an effective social media presence and utilize the audience it's very much required to know your goals and plan the social media strategy aligned to it. At @stra we understand the importance of social media and how it is helping brands to create an effective marketing plan. We have a team of social media experts who can guide in creating content, planning social media campaigns and utilizing the relevant tool and technology to cater to the specific needs and audience demands.

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Still have doubts, here are the few questions we have answered for you:

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It's very common to be stuck in this dilemma. Each social media platform has its own pros and cons and the best way to select a social media
tool where it can be consistent, can engage the audience with the quality content and the platform has the relevant audience in it.
The frequency and time to post on the platform depends on the niche and the audience you are targeting and the platform you are posting. It is
better to research about your competitors and industry specific standards on days of the posting and the frequency to post.
When you post content on social media you are sharing it with followers and the general public whereas an ad is catered to unique audience,
demographics, interest and ensures that brand is positioned in front of the ideal customer.
The budget for social media marketing depends on the KPI and goals. To begin with you can start with a low budget, but if your goals is to
increase the follower, reach and sales you need to target the relevant strategy for it.
Some social channels offer you the option of boosting organic posts or promoting them for a nominal fee to guarantee more people see your
post. This is a good idea for those posts that do particularly well or are promoting a special offer. On different platforms, you can set up an
advertisement directly from the post to increase engagement or set up a more advanced ad through the channel's advertising platform.
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